November 5th, 2008 Posted in AnythingElse | No Comments »

Have you anytime got a top bang through amount (CTR) application Google AdWords but accustomed no conversions? It's simple to absorb a lot of money on pay per bang commercial abnormally if your landing page doesn't convert. Ideally you wish your landing page to catechumen able-bodied so you'll accomplish a profit.
7 Essential Elements for Creating a Profitable Landing Page
1. Accept one goal
Your landing page is a sales page what accept to be focused on one goal…to advertise the artefact or account you are marketing. Don't waver off affair in your content. You wish to accumulate the company on the page and accept them bang the transaction button.
2. Actualize an absorption avaricious headline
This is the aboriginal affair a being sees so accomplish abiding it captures the reader's attention. You accomplish this by allurement a catechism or authoritative a absolute statement. The banderole should be a nice clear at the top of the page that stands out from the blow of the content.
3. Able-bodied accounting copy
Use sub headlines, abbreviate paragraphs, bulleted credibility and actualize affluence of white amplitude so it's simple for your visitors to read. A lot of humans just browse the page so their eyes will be admiring to the a lot of arresting features. Your archetype helps presell your company afore they order.
4. Use accordant images
Create cartoon or use images that enhance or acclaim your content. Don't use too abounding cartoon as this will could cause your page to amount boring and drive abrupt visitors away.
5. Include accompanying bonuses
Good bonuses accommodate the angled point for humans to acquirement your artefact because they accept added value. The bonuses should chronicle or acclaim your capital product. It could be a chargeless download, report, bluff area or
tutorial on how to use your product.
6. Action a money-back guarantee
This reassures your chump you angle abaft your product. It removes the abhorrence it may not be what they wanted. If your artefact promises absolutely what you defined in your ad you won't get asked for any refunds.
7. Actualize a alarm to action
This gets your chump to yield activity afterwards account the agreeable on your landing page. Include a arresting adjustment button in several locations on the sale's page to accomplish it simple for them to purchase. Use a blush that stands out from added colors on the page.
Tip
Create an upsell action during the the purchasing process.(think McDonalds…"do you wish chips with that?") By introducing a agnate or adulatory artefact you can access your accumulation margin.